The beauty is in the telling.

You run the business. Astrid does the marketing.

Astrid reads your website, or your Facebook and Instagram, then makes your week of posts, reels and newsletters in your look and your voice, with your own photos. You approve each one, then post it.

Free to start. No card. About 2 minutes. · No website? Start from your Facebook or Instagram
Rather look around first? See a demo, no sign-up.

  • Only says what you’ve confirmed. Your prices, hours and services, checked by you first.
  • Never posts for you. You post each one yourself. Astrid never asks for your logins.
  • About 25 minutes a week. That’s the checking. Astrid does the rest.
See it for

Spotted on the website 2 days ago: same-day delivery, citywide.

Instagram · Thu 1 of 6 · Same-day delivery launch1 to confirm

Same-day flowers, anywhere in the city

Order by 11am and we deliver the same day, anywhere in the city. Every bouquet is hand-tied in our shop that morning. Our customers’ favourite way to say thank you.

Underlined: taken from the website. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

From release 2.4 on GitHub, shipped Tuesday.

LinkedIn · Fri 1 of 5 · Release 2.41 to confirm

Calendar sync for Outlook is here

Meetings from Outlook now appear next to your notes, and notes link back to the event. It works with Google Calendar too. Teams save hours every week.

Underlined: taken from the website. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

From the bookings page: a chef’s table, 8 seats, added this week.

Instagram · Wed 1 of 6 · Chef’s table launch1 to confirm

A chef’s table, every Thursday

Every Thursday, eight guests sit at the kitchen counter for a six-course tasting menu. Bookings open two weeks ahead. The most memorable dinner in town.

Underlined: taken from the website. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

From your opening hours page: Saturdays added this week.

Facebook · Mon 1 of 4 · Saturday openingChecked for your industry

Now open Saturday mornings

We’re now open on Saturdays, 8am to 2pm. We bill most insurers directly, so there’s one less thing to sort out. Book online in a minute.

Underlined: taken from your website. Health advertising rules: a promise of pain-free treatment was flagged and left out.

From your class timetable: Saturday bootcamp, from 1 November.

Facebook · Tue 1 of 5 · Bootcamp is back1 to confirm

Saturday bootcamp is back

Our outdoor bootcamp is back every Saturday at 9am, from 1 November. Beginners welcome: bring water and a mat. The easiest way to start your weekend moving.

Underlined: taken from your timetable. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

From your Facebook page: weekend emergency call-outs, posted Friday.

Facebook · Sat 1 of 3 · Weekend call-outs1 to confirm

Emergency call-outs, Saturday and Sunday

We now take emergency call-outs on Saturdays and Sundays. Call 555 0142: we pick up from 7am to 9pm. Most jobs are fixed on the first visit.

Underlined: taken from your Facebook page. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

Learned from the newsletters you added: warm, unhurried, signs off “See you on the mat”.

Newsletter · Thu Monthly letter1 to confirm

This month at the studio

Our autumn retreat runs from 14 to 17 November, in Sintra. Four places are left. Come as you are; we’ll keep a mat for you.

Underlined: taken from your website and past letters. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

From the new arrivals page: autumn collection, 24 pieces.

Instagram · Sat 1 of 7 · Autumn collection1 to confirm

The autumn collection is in

Our autumn collection has 24 new pieces, from wool overshirts to knit dresses. Every order comes with free returns within 30 days. Our warmest coat yet.

Underlined: taken from the website. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

One of 12 clients, 46 posts this week.

Client: Lumen Café · Instagram · SatClient approved

Brunch on the terrace, all weekend

Brunch is served on the terrace every Saturday and Sunday, 9 to 2. Tables for six or more can be booked ahead. Book yours today.

Underlined: taken from the client’s website. Approved by Lumen Café through their sign-off link, no account needed.

Made for florists, cafés, restaurants, clinics, gyms, plumbers and trades, studios, shops, estate agents, software, agencies, creators, and yours.

See one at work

How it works

From your website to a week of posts. In four steps.

7 posts a week, about 25 minutes of checking.

Astrid never posts for you, and never asks for your social logins.

Your week

Your website in. Your week out.

  1. Mon · InstagramA bouquet on the shop counterSame-day flowers, anywhere in the city
  2. Tue · FacebookOrder by 11. Flowers by lunch.A text card in your colours
  3. Wed · ReelA ten-second reel of the shop10 seconds, captioned
  4. Thu · NewsletterThis week at BloomReady to paste into your email tool
  5. Fri · Carousel123Five ways to keep tulips fresh

Every line comes from the website. Anything Astrid adds on its own is highlighted for you to check.

Made from you

Your photos. Your words. Nothing generic.

Your own photos first

Astrid uses the photos on your website and Instagram, and any you add from your phone. When none of yours fits a post, it draws one, always marked as AI. You can turn that off.

Your way of saying things

Astrid learns how you write from your website, your posts and any past newsletters you add: your words, your length, how you sign off. No hype, and no exclamation marks unless you use them.

On request

Need something now? Just ask.

Type it the way you’d say it to a colleague. Astrid already knows your business, so it finds the right details, picks the channels and days, and shows you the plan before it writes.

Turn one good post into a set: a version for every channel, in one go.

Checked

Never makes things up. Never says what you can’t.

Underlined: taken from your website. Highlighted: Astrid’s suggestion. Confirm it before it goes out.

Knows the rules of your industry

For clinics, therapists, finance, legal, estate agents and food, Astrid writes to the advertising rules and flags words like “best”, “guaranteed” or “no risk” before anything goes out. Disclaimers you need are added to the caption.

What it makes

Posts, reels, newsletters and more. All in your look.

For software

Ship a release. Get the launch posts.

LinkedIn postCalendar sync for Outlook is hereMeetings from Outlook now sit next to your notes, and each note links back to its meeting.
In plain words“fix: sync race on reconnect”becomes: “Your notes stay in step when your connection drops.”
Also madeA newsletter section, a post for X and a release card in your colours.

Connect GitHub read only, or paste your changelog. Astrid never sees or changes your code.

For agencies

Every client. One place.

  • Up to ten clients on one plan, each with its own brand, voice and facts.
  • Your team works in every client, and you see who approved what.
  • Clients approve, ask for changes or comment through a link. No account needed.
  • Your logo and colours on the pages and files your clients see.
  • Download each week’s posts, with a spreadsheet for Buffer, Later or your scheduler.

More than ten clients? Write to us and we’ll set you up.

Pricing

Start free. Grow when you’re ready.

Try Glow free for 30 days. Everyone starts on Spark. Once you’ve approved your first post, you can switch on a month of Glow, one per business. On day 31 you’re back on Spark unless you choose a plan.

Everything in each plan
Each monthSparkGlowShineAgency
Posts Astrid writes1560200Unlimited
AI photos550150500
Reels and animated posts2123040 a client
Voiceovers2123040 a client
Slideshow videos141520 a client
Carousels, flyers, posters, bannersNoYesYesYes
Notices changes on your websiteOnceEvery weekEvery weekEvery week
Businesses11110 clients

A post is anything Astrid writes for you, whichever channel: one post for Instagram and one for Facebook are two. Your own photos never count.

Prices in US dollars. Paid plans open soon. Cancel any time, and everything you made stays yours.

Questions

Good to know. Before you start.

Is it really free?

Yes. Spark is free for good, with no card: about 3 posts a week, plus a few photos and reels each month. If you try Glow for 30 days, you go back to Spark on day 31 unless you choose a plan. We never charge you unless you pick one.

Does Astrid post for me?

No. You approve each post, then post it yourself in a tap from your phone: copy the caption, save the picture, share. Astrid never asks for your social logins.

Can I use my own photos?

Yes, and Astrid prefers them. It uses the photos on your website and Instagram and any you add from your phone. It draws an AI photo only when none of yours fits, marks it as AI, and you can switch AI photos off.

Will it sound like me?

It learns from how you already write: your website, your posts and any past newsletters you add. You can tell it more (shorter, warmer, no emoji) and change any post before it goes out.

Will it make things up?

No. It only says what you’ve confirmed about your business, and highlights anything else for you to check. For clinics, finance, legal, estate agents and food, it also follows the advertising rules for your industry.

I don’t have a website. Can I still use it?

Yes. Start from your Facebook or Instagram page, or tell Astrid in a few lines what you do, for whom and where.

How long does it take each week?

About 20 to 40 minutes of checking, depending on how often you post. Astrid shows you the time before you choose how often.

Where can I post what it makes?

Anywhere you can paste a caption and a picture: Instagram, Facebook, LinkedIn, X, TikTok, YouTube, your Google profile, WhatsApp. Newsletters paste into the email tool you already use, and flyers print in every size.

Which languages?

Astrid writes in English today.

Is my content private?

Yes. Your content is only used to make your own marketing. It is never shared or sold, and never used to train anyone else’s AI.

Your next week of posts. Ready for you to approve.

Free to start. No card. No website? Start from your Facebook or Instagram. Or see a demo first.